Design for business success

Understand the role of design in starting a business and its importance when developing new products or services, or entering new markets

An overview of the many ways you can use design in your business, how to carry out a design audit and make design a part of your strategy

Find out where you can get support and funding for your business' design projects

How to find the right designer or design agency to work with, and how to ensure that your design project is successful

Find out how to manage your design projects, either in-house or by working with external designers

What branding is, how to create and manage a brand and how it can help improve your business by communicating your values to stand out from competitors.

How to use design to create a successful brand and build brand identity for your business

Product packaging best practice to help you create an effective and appealing packaging design for your company's products

How small businesses in the technology sector can use design to improve their products' commercial viability

What is ecodesign and how it can help you to minimise the environmental impact of your goods and services

Introduction to user-centred design, its benefits to your business and its role in product or service development

Getting the design of products, packaging and marketing materials right can help you sell to overseas markets

How to protect your registered designs, manage your design rights and defend your designs against infringement