Workshop: Modern revenue generation – selling with the whole company

Workshop to help local tech companies to launch a new product or expand into a new market and reach target customers

This Catalyst workshop will cover the principles underlying the four major go-to-market motions:

• product led growth
• inside sales
• field sales
• partnerships

In addition, traditional go-to-market stages will be explored with a focus on how each role in your organisation (not just your sales team) can contribute to sales leads and growth marketing.

Who should attend?

This workshop is aimed at:

• NI-based scaling technology company with the ambition to grow to at least £10 million annual revenue.
• CEOs / C-Suite sales executives actively selling and seeking to optimise revenues.
• A company in a position to invest in applying the learnings from the programme to generate sales leads, perform growth marketing and operate a modern customer success organisation.

Date: Thursday 2 March to Friday 3 March 2023
Location: Catalyst, Innovation Centre, Belfast

First published 7 February 2023