Advertise a job vacancy

How to write a good job advert

Guide

A well-written job advertisement that clearly outlines the job role, what your company does, and what qualifications and experience are required from a successful candidate will help you attract the right talent and simplify your recruitment process.

What to include in a job advert

A good job advertisement should:

  • provide a company background
  • list the perks and benefits that your company provides to staff
  • give enough information so that candidates can decide whether to apply and include appropriate details on the following
    • summary of job role
    • job duties and responsibilities
    • job location and whether there is flexible working
    • working hours
    • pay range
    • length of contract - whether it is a permanent or fixed-term role
    • contract type - whether it is a part-time or full-time role
  • state the skills and experience needed for the job role
  • use language that is clear, simple and non-discriminatory eg use job titles that are gender neutral and avoid job titles with age-related connotations
  • state if applicants should send a CV or complete an application form
  • provide a clear deadline for responses
  • outline how the applicant can respond whether it be by post, by email or completing an online application form
  • provide contact details

See writing a person specification and job description.

Read guidance on recruitment advertising from the Equality Commission.